In this session Stefan Sagmeister demonstrates how he approaches new design projects to ensure a unique idea is possible. "My name is Stefan Sagmeister and I am an Austrian designer who lives and works in New York City. Our concern at Sagmeister & Walsh is to create pieces that have the possibility to touch the heart of an audience." http://www.sagmeisterwalsh.com Soundtrack by Have a Killer Time - HAKT Recordings 2014